Thursday, February 20, 2014

Non-Price Competition

Describe in detail at least 10 non-price competitive aspects of your business. (Remember, non-price competitive factors include quality of a product, service, financing, added features or benefits… to name a few)

Describe 2 ways your business will compete on price. OR, explain why your business will NOT compete on price.

Note: This is a very important piece of your business plan. This is where you explain what will make your business better/ different/ special/ unique. The non-price competitive aspects of your business are the little things that set your business apart. How will you differentiate your product/ business from your competitor? Why will customers choose your product over a competitors? Research your competitors to see what they do.

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